Having a ready to go press release kit is something every Indie author should have. It’s also a good idea to have it on a static page on your website or/and blog. Rather have everything in one place than have to scramble around when it’s called for. Having it on your website means that anyone who would like to post reviews of your books on their own sites can just grab what they need without the need to try and contact you first. I’m working on my website at the moment so the link here is down, but if you want great examples, just do a Google search of some of your favourite authors.
Include your author photo – a nice size and quality image. Some authors change their photos regularly. Danielle Steel has a new picture of herself in extravagant gowns on the backs of each of her books…
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